Proven sensitivity relief & maintenance of gum health*

Sensodyne Rapid Relief toothpaste for sensitive teeth


*With twice daily brushing
1Source IRI [CHANNEL: NZ Grocery & pharmacy, MEASURE: $ sales (local currency), TIME: MAT 31/01/21 in NZ]

24/7 relief from sensitive tooth pain icon

Sensitivity Relief

Minty fresh breath icon

Freshens Breath

Healthy gums and teeth icon

Contains Fluoride To 

Help Prevent Cavities

Sensitive teeth whitening icon

Helps Whiten Teeth

What does tooth sensitivity feel like?

Dentist explains what tooth sensitivity feels like


Sensodyne sensitivity and gumtoothpaste box

Sensodyne Sensitivity & Gum

Find Out More

Cold ice pops that can result in tooth pain

Tips for Dealing with Tooth Sensitivity to Cold Foods and Drinks

Read Our Tips

Cold ice pops that can result in tooth pain

Tips for Dealing with Tooth Sensitivity to Hot Foods and Drinks

Read Our Tips

Common Questions about Sensitivity

  • Does Sensodyne toothpaste help prevent cavities?

    Yes. All Sensodyne products contain fluoride, which helps protect against cavities.

  • How do I help manage my tooth sensitivity?

    Using a daily sensitivity toothpaste, like Sensodyne, can relieve and provide ongoing relief* from sensitivity pain when used twice every day.

    *with twice daily brushing

  • How can I restore the natural whiteness of sensitive teeth?

    If you have sensitive teeth and are looking for a toothpaste that relieves sensitivity and helps remove stains, Sensodyne Daily Care + Whitening, Sensodyne Repair & Protect Whitening gently and effectively helps to remove stains to restore the natural whiteness of your teeth, while also delivering long-lasting sensitivity protection, with twice daily brushing.

  • What causes tooth sensitivity?

    Over time, your tooth enamel can wear away and gums can recede, exposing the dentine that leads to the nerves inside your teeth. Certain triggers can aggravate these nerves, causing sensitivity pain.

  • What makes my sensitive teeth hurt?

    Certain triggers (like ice cream or hot coffee) can stimulate the nerves inside your teeth, resulting in a sudden, short, sharp pain, known as tooth sensitivity.

  • Is tooth sensitivity common?

    Yes. As many as 2 in 3 people may experience dentine hypersensitivity/tooth sensitivity.1

    1Kantar - Oral Health 14 November 2019

  • How often can I use Sensodyne toothpaste?

    Use Sensodyne toothpaste as your daily toothpaste, brushing twice a day, every day, for continued 24/7 sensitivity protection.

  • How to brush teeth?

    What kind of toothbrush could I use? Sensitive teeth need to be cared for in a special way. Find out more about our toothbrushes specially designed for people with sensitive teeth here.

[1] Addy, M. (2002) 'Dentine hypersensitivity: new perspectives on an old problem', International Dental Journal, 52(S5P2), pp. 367-375.